Especialista Sr en Pronósticos/Marketing (BB-D37FB)
Encontrado en: Neuvoo CR
Descripción:
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Especialista Sr en Pronósticos/Marketing
Fecha de publicación 1 day ago(5/4/2021 8:44 PM) Número de requisición 2021-181398 # de vacantes 1 Categoría Marketing
Company Overview
Bridgestone Retail Operations, LLC employs over 22,000 teammates in North America and operates more than 2,200 company-owned stores. The store locations include Firestone Complete Auto Care, Tires Plus, Expert Tire, and Wheel Works. With 2,200 locations across America and over $3 billion in tire and auto service sales, Firestone Complete Auto Care is the right place to build a career. Learn more!
Responsibilities
Purpose of the role:
Support initiatives based on consumer Insights and trends to impact marketing strategy, related to product, price, channel, competitors benchmark, competitiveness and profit.
Identified demand trends and opportunities based on official data sources.
Clearly define research and bid data gaps to minimize it.
Pricing evaluations. Considering competitiveness and profitability.
Evaluate and measure product P&L evolution (Price, Margin, Mix)
Update PPH in every level, design matrix with information received from Insights Manager to clearly quantify, product rate, presence and its quality by channel & Hit Rate.
OB/MTP Industry Mapping, forecast & update.
Market share reports from macro to SKU level and split by competitors.
BOSS segmentation updates
Market Share is shared with sales
Channel trends and initiatives with channel specialist.
Ideal Price positioning with product coordinator.
PPH, OB, MTP
Pricing Strategy
Qualifications
Requirements
Planeación de forecast (forecasting) 1 año
Conocimiento de SPSS / SAP / Access
Conocimiento del mercado CR y/ o Centro américa
Modelos estadísticos
Indicadores de macroeconomía
COMPETENCIAS
Manejo de frustración: abierto a re construir, adaptabilidad a los cambios
Felxibilidad: abierto a que sabe que hay ocasiones en las que en temporadas de planeación del OB, la carga de trabajo está complicada
Administración del tiempo
Drivers, buscar siempre dar el valor agregado
Accountability ( es una persona que no tiene un líder en la zona de trabajo por lo que debe de administrarse de manera independiente).
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