Lead Analyst – Integrated Marketing Analytics (BB-CEDB3)
Encontrado en: Neuvoo CR
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Marketing & Customer Insights (MCI) organization has a dual mandate of providing objective customer research, analysis, and marketing effectiveness measurement while advancing the use of Adobe Marketing Cloud technologies to enable and track customer experiences across surfaces.
Within MCI, the Integrated Marketing Analytics team was established to focus on developing deep media and customer insights to support integrated marketing planning across channels. The group closely partners with Global and Field Marketing, IT, business unit leaders, and other corporate functions to enhance understanding of our customers and their digital journey.
The team is looking for a Lead Analyst to help drive cross channel performance media measurement, across email, paid search, display, and social channels for Adobe Stock Business Unit. This role will work closely with the data science and Adobe Stock campaign team to develop a Stock attribution model, set performance targets, evaluate investment efficiency, and guide targeting and audience strategies. A balance of analytical skills, as well as strong communication skills, is key. Knowledge of performance media channels is highly preferred.
What you'll Do
What you need to succeed
calendar_todayhace 5 días